Review management
Ratings on Trustpilot, Google, AskGamblers, Casino Guru and the app stores appear on your brand SERP and in players' decisions. We manage profiles, responses, invitations and disputes — within each platform's rules.
Platforms
Trustpilot
Profile claim, categories, response playbook, invitation flows, flagging of guideline violations.
Google Business Profile
Where applicable (offices, venues, betting shops): profile hygiene, responses, photo and info management.
AskGamblers, Casino Guru, LCB
Complaint handling and dispute resolution, profile accuracy, response cadence.
App stores
Review responses, rating trends, version-related issue tracking.
Local review sites
Per GEO: German, Spanish, Italian, Nordic review portals and forums.
What we deliver
- Claimed and optimised profiles on every relevant platform per GEO
- Response playbook and SLA (typically within 24 hours)
- Compliant review invitation flows integrated with your CRM
- Dispute process for guideline violations with evidence
- Monthly report: rating, volume, sentiment, response rate, top issues for ops
Related: Search engine reputation management · Negative content response · SERM for iGaming
Frequently asked questions
Can you get negative reviews removed?
Only reviews that violate platform guidelines — fake, off-topic, containing personal data, from competitors or affiliates. We document and dispute those; genuine negative reviews are answered and used to fix the underlying problem.
Do you write responses?
Yes, with a playbook per platform and issue type, approved by your compliance team, in the local language. Response rate and time are reported monthly.
How do you increase the number of reviews?
Through invitation flows the platforms allow — post-withdrawal or post-support emails, in-app prompts, verified invitations — never incentivised or bought reviews.
Review management for casino and online brands
Review management covers the platforms whose ratings appear on your brand SERP and in customer decisions: Trustpilot, Google, AskGamblers, Casino Guru, LCB, app stores and local review portals per market. A review management service claims and optimises profiles, answers every review within an SLA in the local language, invites genuine reviews through flows the platforms allow and disputes reviews that break the guidelines — fake, off-topic, from competitors or affiliates, containing personal data.
Trustpilot management and review platforms
- Profile claim, categories and information hygiene on every relevant platform per GEO
- Response playbook per platform and issue type, approved by compliance, with a 24-hour SLA
- Compliant invitation flows integrated with your CRM: post-withdrawal, post-support, in-app
- Dispute process for guideline violations with evidence
- Complaint handling and dispute resolution on AskGamblers, Casino Guru and LCB
Casino review management and operations
Reviews are data: the monthly report lists top issues by volume so operations can fix withdrawal delays, KYC friction and support gaps at the source. Ratings rise when problems are fixed and satisfied players are asked — never when reviews are bought.
Reporting
Rating, volume, sentiment and response rate per platform and GEO, top issues for operations and the effect on reputation queries in search.
Ready to grow organic revenue in regulated markets?
Tell us your GEOs, your platform and where traffic stalls. We come back with a scoped plan, not a sales deck.